Era Furniture
Origins
From a humble sawmill to a renowned furniture maker, our journey began in 2001 when Mr. Binu Erambathu founded Erambathu Group. With a passion for craftsmanship and a vision for quality, we started creating timeless wooden furniture under the name SN Furniture & Industry.
Era Furniture
Expansion
As our reputation grew, so did our ambition. In 2010, we expanded our offerings to include steel furniture through Guru Steel Furniture and Interiors. This move marked our entry into modern interiors, bringing innovative solutions like modular kitchens and office cubicles.
Expanding Horizons
Era Furniture
In 2016, we unified all our endeavors under one name: Era Furniture. Our commitment to quality craftsmanship, combined with modern design, led to the creation of over 200 unique furniture designs. Every piece is a blend of tradition and innovation, crafted to perfection in our state-of-the-art facilities.
Directly to You
Direct-to-Consumer (D2C)
At Era Furniture, we believe in bringing our creations directly to you. As a Direct-to-Consumer (D2C) brand, we cut out the middlemen, ensuring that you receive the highest quality products at the best prices. Our process is transparent, and our commitment to customer satisfaction is unwavering.
Unifying Excellence
Customization
Your home, your style. We offer customizable furniture options tailored to your unique preferences. Whether you’re seeking a classic piece or a modern design, our craftsmen will work with you to create furniture that reflects your personality and enhances your space. At Era Furniture, your vision becomes reality.
A new Era.
OUR MODEL
Direct-to-Consumer (D2C) Model
As a D2C brand, we eliminate the middlemen, bringing our exceptional furniture directly from our workshop to your home. This model allows us to offer superior value and a personalized shopping experience.
OUR COMMITMENT
Commitment to Quality
Our commitment to quality is unwavering. From our sawmill and seasoning unit to rigorous quality checks, we ensure perfection in every piece. Our systematic management in manufacturing guarantees that each product meets the highest standards.
OUR VISION
Vision for the Future
Our vision is to enrich lives by creating timeless spaces that inspire comfort, elegance, and functionality. We are committed to sustainability and continuous improvement, aiming to leave a lasting legacy of quality and craftsmanship that resonates with generations to come.